Strike — Preventing TBI in Sports

Strike

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Overview
Strike is a wearable concept designed to reduce the risk of traumatic brain injuries in sports while also providing athletes with advanced performance tracking. The project combines protection and data into one system — awarded Best in Show 2022.

The Problem

Concussions affect millions of athletes every year. Helmets protect the skull, but they don’t stop the brain from moving inside the head. Athletes and coaches also lack tools that connect impact risk with performance data.

• 1.6–3.8M concussions occur annually in the U.S.
• 1 in 5 football injuries are brain-related
• 86% of concussed athletes experience post-traumatic migraines

The Solution

Strike is a wearable device that integrates jugular vein compression technology with real-time performance tracking. Athletes can monitor heart rate, calorie burn, and movement while reducing concussion risk — gaining both protection and actionable insights.

Research

I conducted athlete interviews (12) and a survey (72 participants), plus a literature review of concussion science. I also spoke with neurologists to understand head injury mechanisms.

Key insights:

• Rotational forces are more dangerous than linear impacts.
• Non-Newtonian fluid mechanics offer better impact protection.
• Athletes adopt protective gear more readily when it adds performance benefits.

Design Process

Prototyping — Explored multiple wearable form factors to balance comfort, protection, and sensor accuracy.
Testing — Lab impact simulations measured force dissipation; durability and heat management were analyzed.
Validation — Field tests with collegiate athletes led to refinements based on real-world feedback.

Branding

The identity communicates both strength and innovation. The final logo combines a shield-like shape with dynamic elements, versatile across device, app, and brand touchpoints.

App Design

The companion app provides an intuitive dashboard for both performance and safety. Athletes can track metrics, analyze trends, and monitor risk in real time.

Hardware Concept

The wearable integrates jugular vein compression with motion and health sensors (accelerometer, gyroscope, HR monitor). Designed for comfort during play, it delivers protection and data without restricting athletes.

Outcome

Strike demonstrates how design can merge athlete safety and performance. Though conceptual, it was awarded Best in Show 2022 and received strong feedback from athletes and mentors for addressing an urgent problem in sports.