Glitra

Design
/
Development
/
Branding
(
2025
)
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Glitra
Overview

Glitra connects physical objects with a digital way to explore them. I owned the brand, website design and development, and worked on the furniture with industrial designer Jón Reyr.

My role

Brand · Website design & development

  • Owned brand identity and digital presentation.
  • Designed and developed the website.
  • Collaborated with Jón Reyr on the furniture; the industrial work was shared.

Working with: Studioek · furniture collaboration with Jón Reyr

Year
2025
Client
Glitra / Studioek venture
Services
Design
/
Development
/
Branding

Show the object in use and in detail.

Photography presents the collection in a room. Product information and an interactive 3D model give visitors other ways to inspect the form.

Design rationale: Atmosphere can introduce furniture, but details and dimensions are needed to understand the object.

Show combinations, not just a single table.

The documented No°1 experience includes arrangements and colour or finish exploration.

Design rationale: For a configurable object, the digital presentation needs to communicate how the pieces relate.

No items found.

What the work delivered

A brand and product website combine product imagery, detailed information and interactive exploration. Furniture design was collaborative with Jón Reyr; I owned the brand and digital experience. The current product website is glitra.studioek.is.

References

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